Feb. 26, 2024
The 2024 American Rental Association (ARA) Exhibition took place from February 17th to 21st in New Orleans, Louisiana. Hosted by the American Rental Association (ARA), it is the world's largest equipment leasing trade show.
To boost the influence of Yuchai brand and seek collaboration opportunities, Yuchai Heavy Industry teamed up with its American dealer, ARD Company, to showcase a range of popular compact excavators like the U18, U27, and U35 models at the exhibition. The aim was to demonstrate the excellent quality of Yuchai products and the brand's image to international customers, presenting Yuchai manufacturing and the strength of China to the world in the most dazzling manner possible.
The exhibition was crowded, and Yuchai Heavy Industry's products caught the eyes of many visitors. Lots of buyers showed strong interest and willingness to collaborate after seeing Yuchai's excavators. They were impressed by the machines' top-notch performance and reliability after testing them on-site. Some buyers even signed distribution agreements with ARD Company right there. Participating in the American Rental Association (ARA) exhibition helped showcase Yuchai Heavy Industry's products' strengths and innovations, making its mark in the global market. It also boosted the visibility and reputation of the Yuchai brand.
Yuchai Heavy Industry, as a leading compact equipment manufacturer in China, has always been dedicated to providing customers with efficient and reliable products. Over the years, through continuous refinement, Yuchai mini-excavators have gained popularity and affection among overseas users for their outstanding flexibility, reliability, adaptability, stability, and convenience.